How to Automate Keyword Research in 6 Simple Steps

If you own an SEO agency or work with a digital marketing team, you know the importance of keyword research. However, the process can be time-consuming and, quite frankly, tedious. You may ask yourself if there’s a way to automate keyword research.

Fortunately, the answer is yes. With advanced tools and technology, businesses can make their keyword research process faster and more accurate. This saves time and improves results.

In this article, we’ll discuss automated keyword research, outlining the benefits, methods, and tools to help you achieve a successful SEO campaign.

Speed up SEO keyword research with Rankify.

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How Does Automated Keyword Research Work?

Automated keyword research uses software to quickly find the most relevant search terms people are using. Instead of manually gathering keywords, automated research suggests keywords based on real-time data.

Here's how it works:

Data collection

Automated keyword research gathers information from search engines, social media, and competitor websites to bring it all together. What would take you hours to discover is done in a matter of minutes, saving you time and effort.

You'll discover a mix of keywords and blog topics that are popular within your niche, making it crystal clear which areas to prioritize for maximum impact.

Finding Gaps with Competitor Insights

Automated tools also dive into what your competitors are ranking for. It takes a close, hard look at your content versus your competitors to see where your strategy falls short.

If your competitors aren’t ranking for certain keywords, you can target those areas to improve your visibility. It identifies potential opportunities and helps you discover the right keywords before they're gone.

Predicting Future Keyword Trends

One of the best things about automated keyword research is that it predicts present and future trends.

With automated keyword research, you can anticipate the popularity curve and create content that'll be in high demand.

This is perfect for directing traffic to your site and improving your ranking in Google's search engine results pages.

Ranking and Prioritizing Keywords

After collecting the data, automated tools rank the keywords based on factors like search volume and difficulty.

Pinpointing high-impact terms lets you rise above your competitors and focus on what really matters. Rather than getting bogged down in keywords that won't make an impact, you can focus your energy into the ones that'll attract serious visitors and prop you up the search engine ladder.

Staying Competitive with Continuous Optimization

Automated keyword research doesn’t stop once you’ve chosen your keywords. These tools let you stay ahead of the curve by closely monitoring keyword performance and refining its suggestions accordingly.

Regular tweaks keep your content agile, so it stays ahead of the curve even when search algorithms shift.

6 Simple Steps to Automate Keyword Research

After learning the benefits of automating keyword research, you may be curious about how to take advantage of it.

Elevate your SEO strategy by breaking down the barriers of time-consuming keyword research - here are six breezy steps to help you outsmart the competition.

1. Define SEO Goals

Before starting your keyword research, it's important to define your SEO goals. Want to reel in more website visitors, grab a higher spot on search engine lists, or convert curious browsers into paying customers?

Clearly defining your goals will help you choose the right keywords and measure the success of your SEO efforts.

2. Sign Up For Rankify

Sign up for Rankify, an AI SEO keyword research tool that helps you generate lists of keywords tailored towards your topic.

When selecting a tool like Rankify, consider factors like ease of use, features offered, number of search queries allowed, and integration capabilities with other marketing tools.

AI-powered tools like Rankify provide valuable insights and simplify the AI keyword research process. They help you find both short and long-tail keywords that match the search intent of your target audiences. 

These AI keyword research tools are an excellent choice for teams looking to save time and improve accuracy.

3. Generate a Comprehensive Keyword List

Using your chosen keyword tool, you can generate a comprehensive list of keywords based on your target topics.

Enter seed keywords into the tool to unlock a more detailed keyword selection. This list includes related search terms, long-tail keywords, and content ideas that potential customers are searching for. 

It will serve as the foundation for your SEO and content creation strategy.

4. Analyze Keyword Metrics and Trends

You can also use the automated keyword tool to analyze key metrics like search volume, competition, and trends.

Look for specific keywords with high search volume and low competition, as these are more likely to drive traffic and rank well.

Additionally, consider emerging search patterns and capitalize on seasonal keywords. These help you create content that is relevant to your specific niche and target audiences.

5. Verify Keyword Suggestions

While automated tools provide valuable insights, it's still important to verify keyword suggestions manually.

Review the suggested keywords to ensure they align with your SEO goals and target audience. Then, remove any irrelevant or low-potential keywords from your list.

Verification prevents potential biases or inaccuracies from a single source. At the same time, it gives you a better contextual understanding of each keyword.

6. Optimize SEO Content Strategy

Once you have your keyword list, integrate these keywords into your content strategy.

Use them in your content creation efforts, such as writing blog posts, product pages, and other high-quality content, to improve your search rankings.

Creating high-quality content provides value to your readers and makes your content marketing efforts stand out.

How to Use Rankify for Automated Keyword Research

There are several tools you can use to automate the keyword research process, and one of them is Rankify. This AI-powered tool outputs keywords with volume and buying intent so that you can reap the benefits of SEO in no time.

Here's how to use Rankify for automated keyword research:

1. Set Up Your Account

First, create an account on Rankify.

Set up your profile with your website and SEO goals outlined. Then, choose an appropriate pricing plan based on your needs.

2. Enter Seed Keywords

After creating an account, you can use Rankify's AI keyword research tool to find relevant search terms that your audience is looking for.

Go to the Keyword Research tab on Rankify. Then, input your seed keywords into the search bar.

The tool will automatically generate a list of related keywords and long-tail variations within seconds.

3. Describe Your Business

Besides seed keywords, you can also enter your business details into Rankify's search bar.

Describe your business and hit the send button.

By providing deeper insights into what you do and what you're looking for, you help Rankify's AI tool suggest more relevant keyword ideas.

4. Analyze Data

After generating the list of keywords, you can review the metrics provided by Rankify. These include search volume, keyword difficulty, and competition.

Use these data-driven insights to prioritize your keywords. Focus on terms with high search volume and low competition.

5. Save Keyword Terms to Your Project

Once you have analyzed the data, you can choose keywords that you want to use for your SEO marketing strategy. Save these selected keywords to your project within Rankify.

You can access these terms anytime you want when you go to the specific Rankify project.

6. Export Keyword Suggestions as a CSV File

Alternatively, you can select and copy the generated keyword list to your clipboard. 

Paste it on different sites, such as Google Sheets. Then, export it as a CSV file to share with clients or other teams, such as the content marketing or SEO team.

7. Integrate Relevant Keywords Into Your SEO Strategy

The final step is to integrate the generated keywords into your SEO strategy. 

Use the keywords in your blog articles, landing pages, meta tags, and other.

Speed up SEO keyword research with Rankify.

7-Day Free Trial View pricing

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What Are the Benefits of Automated Keyword Research?

Automated keyword research offers many benefits to SEO agencies, content marketing teams, freelancers, and anyone doing keyword research.

Let's explore these advantages below.

Time Efficiency

Automated keyword research significantly reduces the time required to gather and analyze data. Traditional keyword research can be time-consuming and can take up days in the process.

However, automated SEO tools can perform these tasks in minutes. With these taken care of, marketers can hone in on creating a strategy that drives high-quality traffic.

Increased Accuracy and Consistency

When you automate keyword research, you also minimize human error. Double-checking keyword data is a must, so you must ensure it's accurate and spot-on.

Keyword research automation tools use algorithms to analyze and find keywords that match search intent. Objectivity wins the day, and manual research limitations take a back seat.

For clever digital marketing decisions, look no further than accuracy and consistency. When these elements are firing on all cylinders, you'll gain clarity on what's working, what's not, and what needs fine-tuning to catapult your brand to the next level.

Comprehensive Data Analysis

An automated keyword research tool can access large amounts of data that would be difficult to gather manually.

Pulling data from multiple angles, keyword research automation provides in-depth data between search volume, competitor intensity, and user interest.

What would have taken you hours to hours to discover is relayed to you in a matter of seconds. This is how keyword research automation tools take your SEO strategy to the next level.

Improved Keyword Relevance

Automation can find target keywords that are highly relevant to your audience by using machine learning and AI-powered tools. They identify search patterns, habits, and intent to simplify keyword discovery and refine your SEO strategies.

Targeted traffic starts with relevant keywords as it's the secret to convincing visitors to take action. With this in mind, your content starts to feel more unique and authentic to visitors.

Cost-Effectiveness

While automated keyword research tools often come with a subscription fee, they can be more cost-effective than hiring a team to perform manual research.

Handling large amounts of data is a breeze for these tools as they make quick work of it with precision accuracy. Instead of spending more money at your online marketing efforts, focus on building a robust SEO strategy that brings in real results.

AI Keyword Research With Rankify

Rankify uses the power of AI to automate keyword research. This AI keyword research tool provides a comprehensive list of keyword ideas with 99% volume compared to other software's 60% volume.

It also outputs commonly asked questions and blog topics to optimize your content marketing efforts.

Ready to get started? Sign up and get a 7-day free trial today!

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FAQs About Automated Keyword Research

What is automated keyword research?

Automated keyword research is the process of using AI tools and other advanced technologies to discover, analyze, and prioritize SEO keywords. These tools collect and analyze data from various sources to generate keyword suggestions. 

Can AI do keyword research?

Yes, AI can perform keyword research by analyzing large datasets, identifying patterns, and predicting keyword performance. Additionally, it uses machine learning algorithms to provide accurate and relevant keywords based on user intent and search behavior.

Can automated keyword research tools completely replace manual research?

While automated keyword research tools offer significant advantages, they should complement, not replace, manual research. Automated tools can handle large volumes of data quickly and accurately. However, human insights are still important for verifying keyword relevance and aligning keywords with business goals.

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