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September 18, 2024
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10
 min read

How To Speed Up SEO Keyword Research And Get More Traffic

How To Speed Up SEO Keyword Research And Get More Traffic
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Keyword research is essential for improving your website's visibility in search engine results. It is a fundamental strategy that can significantly boost your SEO efforts.

In the past, marketers had to manually analyze search engines to find relevant keywords, which was time-consuming. Today, search engine optimization is much easier thanks to new methods for finding the best target keywords.

In this article, you'll learn how to speed up your keyword research. We'll cover tips, techniques, and advanced strategies to help you find the right keywords quickly and efficiently.

Speed up SEO keyword research with Rankify.

Common Mistakes That Slow Down Your Keyword Research

When it comes to keyword research, it's easy to get bogged down in the details and spend more time than you should.

If you find yourself getting caught up in keyword research, perhaps you've been making these mistakes:

Ignoring Search Intent

Many people make a common mistake when they perform keyword research: they forget about search intent. Search intent refers to the purpose behind a user’s query, such as looking for information, trying to make a purchase, or finding a specific website.

If your content doesn't match the user's goal, you might rank on search engine results pages, but visitors will quickly leave.

This mismatch leads to higher bounce rates and fewer conversions. Understanding the user's intent keeps your content relevant and helps build better engagement.

Focusing Only on High-Volume Keywords

Some believe targeting only high-volume keywords guarantees success, but this often backfires. Popular keywords come with heavy competition.

Instead of chasing these terms, use keyword research tools to find less competitive, long-tail keywords. These specific keywords target a narrower audience and bring in more relevant traffic, which often converts better.

Ignoring this approach can waste time and resources on terms you may never rank for.

Overlooking Local SEO

Many businesses make the mistake of ignoring local SEO when developing their SEO strategy.

They focus on broad, national keywords and miss out on people searching for products or services near them.

If your business operates in a specific area, using local keywords helps capture customers looking for something nearby. Missing this step leaves you invisible to a large group of potential buyers in your local market.

Not Updating Keyword Lists Regularly

Some treat keyword research like a one-and-done task, which hurts their long-term strategy.

Search habits change and new competitors emerge, so your keyword list needs regular updates. Failing to keep up with new trends or shifts in user behavior makes your content less relevant over time.

Regular updates keep your SEO strategy fresh and in line with what people are actually searching for right now.

Ignoring the Competition

Some people only focus on their keyword ideas and forget to look at what their competitors are doing. Ignoring competitive analysis leaves you in the dark about opportunities or gaps in the market.

When you analyze your competitors’ keywords, you often find terms that they missed or are underutilized, giving you a better chance to rank.

Why Speed Up SEO Keyword Research?

person working on a laptop

When you use a keyword research tool, you give yourself a better chance to stay ahead of the competition. Trends shift constantly, and if you wait too long, others will grab the best keywords first.

Acting quickly helps you secure opportunities early and become a leader in your field. Instead of following the crowd, you set the pace and position yourself as an authority.

Respond to Algorithm Changes Faster

Search engines update their algorithms often, and these changes impact keyword relevance. Quick research allows you to adjust right away when search preferences shift.

If an update favors a new search behavior or type of content, adapting immediately lets you align your content with what works now. Fast action keeps you relevant and ensures your site stays competitive.

Launch Campaigns at the Right Moment

Timing plays a key role in the success of a marketing campaign. When you research keywords quickly, you can time your campaigns to match when interest in those topics peaks.

Whether it’s seasonal trends or a sudden news event, launching a campaign during the right window gives you the best chance to capture traffic while people are searching most actively.

Speed Up Content Creation

When your keyword research moves faster, your content team doesn’t sit around waiting for direction. You hand over keyword insights sooner, and they can start creating right away.

This faster process means your content gets published quicker, keeping your site fresh with new posts. The quicker you research, the faster your content appears in front of your audience.

Grow Your Organic Traffic Sooner

Researching and using high-value keywords faster will help you grow organic traffic more quickly. You can start optimizing your pages, writing content, and tracking performance as soon as possible.

The earlier you begin, the sooner you’ll see results. Speed matters when it comes to boosting your rankings and getting more eyes on your site.

team working on keyword research

Top 6 Techniques To Speed Up SEO Keyword Research

If you're looking for new ways to expand your SEO, here are some common techniques that can speed up the process.

1. Use Seed Keywords

Start by brainstorming a list of broad, industry-related terms that define your business. From these initial seed keywords, you can branch out and discover new opportunities for high-ranking keywords.

Tools like Rankify allow you to semantically describe what topic, business, or outline you want to research keywords on, and Rankify finds appropriate keywords for you. Here's how it works:

  • Describe your business.
  • Input seed keywords.
  • Semantically describe the keywords you want to find.

Unlike other keyword research tools, Rankify will automatically output 40-50 keywords that are short and long-tail, with 99% volume-based keywords.

It's the best keyword research tool for finding semantically related keywords, a feature no other keyword research tools currently possess.

Every output also comes with FAQs and general blog topics that can lead to more creativity during your research.

Speed up SEO keyword research with Rankify.

2. Analyzing Competitor Keywords

You can also try to study the strategy of your competitors in the same industry or niche. Check out their websites and look for external links to any keyword stuffing or commonly employed words. This can provide context as to their strategy and general approach to ranking.

Use tools that reveal competitors' high-ranking keywords, search engine rankings, and overall traffic. By analyzing these terms, you can identify gaps in their strategy or decide to compete for the same keywords.

Moreover, users can export and analyze competitor keyword data to identify high-potential keywords with moderate competition.

3. Using Keyword Suggestions and Variations

After finding the seed keywords, you can look for related keywords using keyword tools and related variations. 

As long as you have real-time search volume keyword popularity, trends, and search results, you have a wide range of keywords to start with. Incorporating synonyms and related terms can also help diversify the keyword portfolio. 

4. Clustering Keywords

Clustering involves grouping related keywords together. This approach helps you streamline content creation by targeting multiple keywords in a single piece of content, ensuring that your content is comprehensive and addresses various search queries.

For example, if you have keywords like "best bread for sandwiches" and "best bread for toast," you can create a single, detailed guide titled "Best Types of Bread for Different Uses" to cover both keywords.

5. Predictive Keyword Research

Use predictive analytics tools and platforms like Google Trends to forecast keyword performance and identify emerging search trends. Anticipating consumer behavior can provide a better understanding of how to reshape the content strategy.

Using organic search on search engines can already provide clues as to the next big keyword. By aligning your keywords with the correct search intent, it's easier to create content to land higher on Google search results.

6. Automating Keyword Research

Integrating automation tools like Rankify can streamline repetitive tasks in keyword research, making the process more efficient. Rankify helps you discover, analyze, and monitor top keywords for your content, saving you significant time and effort.

Automation tools can also improve various aspects of your digital marketing strategy. For example, Rankify can assist in creating meta descriptions and Google Ads for multiple pages of your business. 

By leveraging AI, these tools provide accurate keyword suggestions, search volume data, and keyword difficulty metrics, helping you optimize your content strategy and improve your search engine rankings​.

keyword research

Maintaining Accuracy While Speeding Up Keyword Research

Efficiency is different from hasty. While it's good practice to speed up your keyword research, you have to make sure that you don't sacrifice accuracy in the process.

Here's how to make sure your keyword research is fast and accurate:

Set Clear Objectives for Your Keyword Research

Before jumping into keyword research, set specific goals. Are you trying to rank for particular topics or reach a certain audience?

Knowing your purpose keeps you focused and helps you avoid wasting time on irrelevant keywords. This approach guides your research toward valuable results without distractions.

Rely on Trusted Tools for Accurate Data

Speed doesn’t have to mean losing accuracy. Use tools like Google Keyword Planner and Rankify to quickly generate keyword lists, and filter them out based on your content strategy.

These tools deliver the most relevant keywords accurately so you don't have to dig through endless lists.

Focus on Long-Tail Keywords

Long-tail keywords bring more precision to your research. While they may have lower search volumes, they often match user intent more closely.

They are easier to rank for and help you meet specific search needs. Targeting these keywords saves time on high-competition terms while keeping your research relevant.

Group Keywords Based on Topic

To keep your research organized, group keywords into categories based on their relevance to your content.

This makes it easier to identify patterns and trends. Instead of looking at every keyword in isolation, this method helps you make quicker decisions and stay aligned with your overall strategy.

Analyze Competitor Keywords for Direction

Rather than starting from scratch, look at what your competitors are ranking for. This saves time and gives you insight into what’s working.

Focus on competitors who share your target audience. Their keywords will often be relevant to your own goals, allowing you to stay competitive without losing accuracy.

Use Filters to Narrow Down Results

When dealing with large keyword lists, apply filters based on search volume or keyword difficulty. This speeds up the process without sacrificing quality.

You can quickly sort through irrelevant terms and focus only on those that matter to your strategy, helping you stay efficient without missing valuable opportunities.

Regularly Review Search Intent

User behavior changes over time, so it’s important to revisit your keyword research regularly. Adapting your approach based on current trends keeps your strategy fresh and on point.

This routine check-up ensures your content remains relevant and continues to meet your audience’s needs, even as their interests evolve.

How to Use Google Analytics in Keyword Research

Boost your keyword research with insights from Google Analytics. This tool shows how users interact with your content, helping you build stronger connections and grow your online presence.

Google Analytics also tracks your organic traffic and highlights the keywords driving the most visitors. Reviewing these reports gives you a clear view of which keywords work best, so you can adjust your strategy accordingly.

Here's how you can use Google Analytics to further refine your keyword research process:

Analyze User Behavior

Understanding user behavior on your site is essential for refining your keyword strategy. Google Analytics provides insights into metrics such as bounce rates, average session duration, and pages per session.

Identify Conversion Rates

Google Analytics can also help you track the conversion rates of different keywords. Set goals and learn how to track conversations. This can assist in determining keyword phrases that are often associated with the desired actions on your site. This includes purchases, sign-ups, or downloads. 

Use Search Console Integration

Integrating Google Search Console with Google Analytics provides a better view of your keyword performance. This integration allows you to see the exact queries users are entering to find your site.

Segment by Demographics

Google Analytics allows you to segment your audience by demographics, such as age, gender, and location. Analyzing how different demographic groups interact with your site can reveal insights into keyword preferences and behaviors.

Optimize Your Content with the Best SEO AI Software

rankify

Rankify makes keyword research easy, offering a comprehensive list of keyword ideas with 99% volume accuracy compared to 60% from other software.

It also suggests commonly asked questions, blog topics, and suggested keywords to enhance your content strategy.

Ready to try it out? Sign up for a 7-day free trial!

Speed up SEO keyword research with Rankify.

FAQs About Speed Up SEO Keyword Research

How often should I update my keyword list?

Regularly update your keyword list based on evolving market trends, seasonal changes, and shifts in consumer behavior. Aim to review and refine your keyword strategy quarterly or as needed to maintain competitive SEO performance.

Is it possible to automate the entire keyword research process?

No keyword magic tool can automate the entire keyword research process. While AI is useful for generating keywords quickly, you still need to filter out the keywords based on your content strategy to maximize their impact.

How can Google Analytics help in keyword research?

Google Analytics is essential for tracking the performance of your keyword strategy. By analyzing data on organic search traffic, user behavior, and conversion rates, you can identify which keywords are driving the most traffic and engagement.

Speed up SEO keyword research.

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